A brief description about our project aim, activities and ongoing process is delivered through first TOURBAN Newsletter.
Overall goal of the project is to achieve knowledge triangle, digital integration, opening up education, entrepreneurship and soft skills within the collaboration of large stakeholder map in the tourism sector.
On Enhancing Digital Integration, this project focuses on Mobile ICT Apps applied to tourism but not only focused on the App but on understanding how the information is co-created by the consumer, (now a prosumer with a smartphone) shared, and how is impacting the tourism sector
A powerful global conversation has begun based on New Visual Literacy with information spatially equally distributed.
To develop stories for social media PechaKucha is the right tool. We need a main message and then sub messages under the main topic to structure our story. The emotion we aim to elicit is also should be well organized at the beginning. Whenever we want to create a story we should think of the emotions of the audience, which emotions we want to produce. So, these make our audiences interested throughout our story. Furthermore, our each sub message should be explained and supported clearly with strong quotes or persuasive argument.
Storytelling Pecha Kucha https://www.smore.com/67z5a
TUBITAK, Konya Metropolitan Municipality and Konya Science Center, which cooperate in the aim of bringing together stakeholders working in the public and private sectors and developing stakeholders’ relations with each other in order to disseminate and develop science and technology in Turkey, 2017 “Turkey Science and Technology Center Conference” was realized. During the conference, 60 different promotional stands were exhibited as participation took place all over Turkey. Program hosted by the Konya Science Center and TOURBAN Erasmus Project and its activities, main aims and the place of Konya Science Center were explained to the guests.
The contribution of higher education to employment and growth, and its international attractiveness could be enhanced through close, effective links between education , research , and innovation – the three sides of the ‘knowledge triangle’.
The recent shift towards open innovation has resulted in increased flows of knowledge and new types of cooperation between educational institutions, research organisations and business world. Academics and tourism practitioners from different backgrounds at partnership level have recognized the need for new innovative educational tools and frameworks that use a service mindset. These new efforts are being concerted in an interdisciplinary field, i.e. Tourism Service Science. As defined in Service Science focuses on fundamental science, models, theories and applications to drive service innovation through value co-creation.
Tourban Project Service-Dominant Logic shifts the focus on a new tourism educational paradigm moving tourism mindset from goods and the value chain existing in tourism operators, towards services and solutions, and the value network, using innovative tools to enhance education via prototyping with the local tourism stakeholder a new mindset on educational services.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At TEDx event that will be held in Den Helder, The Netherland on the 13th of February, 2017, our Dutch partner Daniel Weiss will give a speech about his organization and our project, TOURBAN that will be a great opportunity for the dissemination of our project in Europe. For more information about that event please visit http://www.smore.com/p8bb8